Intro
The Lilt is an online record store that exists to create a deeper connection to the music for true connoisseurs and those who would like to become them. Moreover, it is a community of like-minders and exceptional admirers of music, vinyl and its aesthetics. The Lilt helps people buy and share all things around common values, tastes, and enjoyable moments.
Vinyl Archive Ltd
The UK, 2021
UX/UI Design
Software Development
Mobile App Development
Challenge
The Lilt is not yet another e-shop. It is a cozy place for exceptional admirers of music, vinyl and its aesthetics. There's just something about the presence of vinyl: the large artwork, the musty smell, and the ritual of flipping a disc from one side to the other.
Our challenge was to create a unique digital store and a community platform based on a solid core audience and its unique vision and requirements.
Result
We delivered a custom, tailor-made online store and a mobile application for true vinyl and music connoisseurs. The solution combines online store functionality with a community platform and music player.
Style
Our challenge was to convey that unique retro feeling of vinyl: the warmness of sound, characterful textures, and outstanding graphics. We've picked vivid contrasting colors with the dominance of black vinyl, bringing the mood of vintage and comfort.
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Users have a cozy place to share their thoughts, discuss feelings, and talk about favorite vinyl discs.
Most vinyl records are supplemented with a custom cover, handcrafted or AI-generated.
The e-commerce part meets worldwide leading practices and satisfies demanding customers.
Even on the road, The Lilt customers are in the crew of people enjoying a unique, characterful sound.
Impact
We delivered a modern and visually attractive e-commerce website and mobile application for vinyl lovers and connoisseurs. We enabled the old-fashioned business to grow and expand via digital capabilities.
it took the whole team to ideate, design, implement, and test the web part of the online record store.
were pre-selected to fill the store for the initial release.
it took to design and generate custom covers for the initial records assortment.
were made to find the unique visual and graphical style that fits in the Lilt's spirit.
were recorded live from vinyl disks to demonstrate warm characterful sound.